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FOR IMMEDIATE RELEASE – February 15, 2011
Breuil-Cervinia, Italy – ICQ founder adds “hotelier” to résumé.

ICQ co-founder, Sefi Vigiser, partners with Scottish - Italian hotelier, James McNeill to create a visionary hotel property in the Italian Alps.

After co-inventing ICQ, the first instant messaging on the internet, and selling it in 1998 for over four hundred million US dollars, Vigiser, spent ten years in search of the best outdoor, sports-based vacation experience on the globe. Upon meeting, and immediately connecting with, James McNeill at his hotel Principe delle Nevi (Web - and Facebook -, in Breuil-Cervinia, Italy, Vigiser believed he found the perfect place and partner to manifest his vision. The pair, who share a passion for lavish surroundings, luxurious service and a bountiful pleasure of the outdoors, became friends and partners in 2009 and set forth on their plans, including major hotel renovations, shortly thereafter.

Vigiser and McNeill now boast one of the best boutique hotel experiences in the Alps. Principe delle Nevi, literally “Prince of Snow”, offers: ski-in/ski-out mountain access, 27 rooms including two modern lofts (all with high-style Italian decor), 3D entertainment systems, gourmet Italian cuisine and a superb local wine list, a four-star spa, an après ski bar and more.

“The real definition of a great outdoor experience is found in the combination of extraordinary location, luxury product and warm service.“ says Vigiser. “That is the reason I partnered with James. Cervinia and the Matterhorn offer one of the most outstanding locations on earth and we have created an elegant and luxurious product with the hotel but the real win is combining both of those things with James and his team who offer incredibly warm service to complete the experience.”

Breuil-Cervinia is located in Italy’s Aosta Valley, a two and a half hour drive from Milan. Cervinia shares the infamous Matterhorn with Zermatta, Switzerland and offers year-round activities such as: skiing, snowboarding, horseriding, downhill mountain biking, hiking, golf and more.

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Sefi Vigiser is an Israeli-born entrepreneur who saw huge success with ICQ with and left an indelible mark on modern, internet communication.
James McNeill has a 30-year track record in the town of Breuil-Cervinia. He has dedicated his life to providing exceptional hospitality to resort visitors including 20 years as a professional ski instructor.

For more information or to coordinate an interview, please contact:
Kristin Gynnild | | +39 0166 94 09 92
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